Must have, or develop a good network of blogs and publishers to leverage.
Manage link building campaigns for various clients, in collaboration with the account manager.
Audit potential and existing links, and make recommendations.
Where necessary, assist in link detoxification efforts.
Develop and manage link-building, content creation, and blogger outreach strategies.
Create new on-site content as well as content for partners and blogger outreach initiatives.
Track, analyze and report organic search performance — from internal and external link audits to SERPs to organic site traffic and conversions.
Stay abreast of the latest link building and SEO developments and search engine trends.
2+ years of hands-on experience building links.
Experienced with SEO tools like SEMRush, aHrefs, BuzzSumo.
Knowledge of SEO and “white hat” link building methodology.
High levels of integrity, autonomy, and self-motivation.
Ability to work independently and manage multiple projects and deadlines simultaneously.
Strong analytical and research skills.
Be excited to learn.
Excellent communication skills, written and verbal.
Past agency experience preferred, but not required.